A podcast invitation for health professional practice owners
You built the practice. We’d like to hear how.
If our email brought you here, this page lays it out: what the podcast is, why we reached out to you, what we could talk about, and how a short pre-podcast call lets us both decide whether it’s a fit before anyone commits to a recording.
Your invitation
- Who it’s for
- Health professional practice owners
- The format
- A conversation, not a sales pitch
- Your next step
- A short pre-podcast call
- Produced by
- Glass Web Services
Why you were invited
Owners hear plenty from vendors. Not much from each other.
The podcast exists to put the people who actually run health practices on the record, in their own words. We reached out to you because you own the practice and make the calls.
You run a business, not just a schedule
Clinical skill gets a practitioner started. Owning the practice adds hiring, referrals, money and growth, and those are the decisions we want to hear about.
Your experience is useful to someone
Somewhere there’s an associate thinking about buying in, or an owner stuck at the stage you’ve already worked through. Your story can help them.
The perspective is yours
No scripts and no talking points. We want how you actually think about running your practice, including what didn’t work.
Possible discussion topics
Pick what you’d enjoy talking about.
These are starting points, not a script. Choose up to three to see how an episode outline could come together. The real outline is shaped with you on the pre-podcast call.
Episode outline
A conversation with you
Opening
Your story
How did you end up owning your practice?
Topic
Referral relationships
How do you build and keep relationships with referring providers?
Topic
Hiring and keeping a team
What does a great front desk or patient coordinator look like to you?
Closing
Looking back
What would you tell the owner you were five years ago?
The value of participating
What you get out of an hour in the guest seat
Your story, told your way
A long-form conversation gives you room to explain how you think, which a bio page or ad can’t do.
Something worth sharing
Once the episode is published, you’ll have a link to share with your team, referring doctors and community.
Space to reflect
Owners rarely get to step back and talk through the decisions behind their practice. Guests often find that part valuable on its own.
No surprises
Topics are agreed before recording. If something is off-limits, it stays off-limits.
How it works
Four steps from email to episode
- Step 1
Book a pre-podcast call
Choose a time that works for you on the calendar. It’s a short call, not a recording.
- Step 2
Check the fit together
We talk about you, your practice and what you’d like to cover, then both decide whether it makes sense to go ahead.
- Step 3
Agree on topics and a date
If it’s a fit, we settle on the topics and schedule the podcast conversation for a time that suits your clinic hours.
- Step 4
Record and share
We have the conversation. Once the episode is out, it’s yours to share.
What you can count on
Our commitments to every guest
The show is new and we won’t pad this page with numbers or logos. These are the promises we make to every guest instead.
- The pre-podcast call is a conversation, not a sales pitch.
- You’ll know the topics before we record.
- Anything you mark off-limits stays off-limits.
- You can decide it’s not a fit at any point before recording.
- We schedule around patient days, not the other way around.
Your pre-podcast call is with Shvonne Craig, the person you’d be talking with on the show.
A good fit if…
- You own or co-own a health practice
- You enjoy talking about the business side of your practice
- You’re open to sharing lessons, including the hard ones
Probably not a fit if…
- You’d rather keep practice operations private
- You’re looking for a paid ad or sponsorship slot
- You can’t spare an hour in the coming weeks
Who’s behind the show
The Transparency Room is produced by Glass Web Services.
You’re hearing from us because Glass Web Services runs the podcast and sends the invitations. We want you to know exactly who reached out before you book anything.
The show is about you and your practice. Being a guest doesn’t come with a proposal, and nothing about our business is discussed on the pre-podcast call unless you ask.
- Who runs the show: Glass Web Services
- Who sent the invitation: our team
- What the call is for: deciding if you’re a fit as a guest
FAQ
Questions owners usually ask
Something else on your mind? Bring it to the pre-podcast call.
Why did I get an email about this?
We’re reaching out directly to health professional practice owners, such as chiropractors and orthodontists, because the show is built around owners’ experiences. Your practice came up in our research, and we’d like to hear your perspective.
Who is Glass Web Services, and why do they run a podcast?
Glass Web Services is the business that produces The Transparency Room. The podcast stands on its own: guests are invited for their perspective as owners, and the conversation stays on their practice, not on our services.
What is the pre-podcast call?
A short conversation before any recording. We get to know you and your practice, talk through possible topics, and decide together whether a podcast conversation makes sense.
Is the pre-podcast call recorded or published?
No. It’s a planning conversation. Only the podcast conversation itself, if we move forward, is recorded.
Will I be pitched something?
No. The call is about whether you’d be a good guest and what you’d like to talk about.
Do I need to prepare anything?
Not for the pre-podcast call. If we move forward, we’ll agree on topics so you can think them over before recording.
What if I’m not comfortable talking about certain things?
Tell us on the pre-podcast call. Off-limits topics stay off the table, and you can decide it’s not a fit at any point before we record.
Can someone from my team book the call for me?
Yes. Your office manager or assistant can use the same calendar link to pick a time that works for you.
Pre-podcast call
Start with a short conversation.
Book a pre-podcast call and we’ll find out together if there’s a fit. No recording, no pitch, no obligation.
With Shvonne Craig. Opens Calendly in a new tab.